CUSTOM FORMULATION AND CONTRACT MANUFACTURING
If YOU CAN DREAM IT, WE CAN DO IT!
WE ARE WITERx – INNOVATION STARTS HERE!
WITERx is your #1 choice in toothpaste, teeth whitening and cosmetics custom products development because we offer a complete end-to-end menu of custom product solutions and custom service solutions and we are always innovating and improving to better serve our customers.
We specialize in allowing you to choose the formula, flavor, delivery vessels, decoration and packaging to create your perfect product. With clinically proven, dental grade ingredients, state-of the-art formulations, FDA and ISO registrations and products proudly made in the USA, our products deliver brilliant results. WITERx formulations are innovative, fast-acting and long-lasting, with little or no sensitivity and a stable shelf life, all the essentials for your success!
We Listen. We Say Yes. We Make it Happen.
- CUSTOM PRODUCT SOLUTIONS
- STATE-OF-THE-ART FORMULATIONS
- EXPERT SCIENTIFIC INNOVATION
- CUSTOM BRANDED PACKAGING
- MIX AND MATCH OPTIONS
- TURNKEY SOLUTIONS
- PROVEN PERFORMANCE
- REGULATORY COMPLIANCE
- EDUCATION AND GUIDANCE
- USA PRODUCTION
Throughout the last 25 years, we have formulated thousands of oral care, toothpaste, teeth whitening skincare products for our customers.
With this accumulated experience and insight, our chemists and in-house laboratory team have NO LIMITS on what they can formulate for you.
CUSTOM PRODUCT DEVELOPMENT CAPABILITIES
Dr. Giniger provides the complete range of oral care products consulting services – from innovative oral care product development, to advanced oral care formulation, to expert witness services, to the creation and substantiation of compelling advertising claims through thoughtful clinical research design and implementation.
Combining the latest technology, with creative artistry and strategic insights, Dr. Giniger has brought virtually every form of oral health care product to market – including such specialties as teeth whitening gels, tooth foams, toothpastes, mouth rinses and confections. He has recently been referred to as the “Thomas Edison” of oral health and teeth whitening product innovation.
Over 25 years of experience gained within the research and development departments of the world’s most prominent oral care product marketers has taught Dr. Giniger what the obstacles are and how they can be overcome.
So whether he can serve you as an oral care formulator, clinical researcher, expert witness or industry strategist, he will replace the learning curve with extensive knowledge and hands-on experience. Whether creating an innovative new oral care product, or evaluating new oral care technologies, or identifying and implementing significant cost savings, Dr. Giniger’s efforts are guided by a strategic understanding of the needs and perspectives of the consumer, and they are always focused on efficiently achieving commercial success.
In fact, the products that Dr. Giniger has worked on over the last decade now sell over $10 billion dollars annually. No person in the world has the expertise to match what Dr. Giniger has accomplished for companies around the globe.
Furthermore, because Dr. Giniger’s world-leading knowledge-base comes from developing America’s most popular dental and oral health products, he also has an impressive track record as expert witness in the national level. In fact Dr. Giniger has never been on the losing side of any legal matter he has been involved in.
ABOUT OUR FACILITY
Our full-time chemists operate a state-of-the-art, in-house laboratory, so we can conduct the majority of our research and development on-site, reducing time-to-shelf and expediting manufacturing time.
Our development team utilizes a vast collection of authoritative and innovative resources to conduct research. Information sharing on Raw Material Technical Data, Material Safety Data Sheets, and Clinical Data is provided through our vendors and our close relationship with their laboratories. We also utilize a wide range of certified online and academic references, as well as clinical sources.
We gather detailed scientific knowledge on raw materials and their effectiveness, in order to improve and expand our product lines and formulations. All development processes are assigned lab numbers and undergo systematic testing of various actives and ingredient interaction.
Samples are often provided to client focus panels for assessment, resulting in higher quality products, safer formulations, and competitive pricing.